Privacy Policy

Privacy Policy

These terms are legally binding under German law and provided in German for compliance purposes. For convenience, an English translation can be requested at any time.


1. Who we are (data controller)

We are Sichtexot GmbH (Studio J|A), Albinistr. 15, 55116 Mainz, Germany.
Phone: +49 176 64627733
Email: info@sichtexot.com

We are responsible for processing your personal data under the EU General Data Protection Regulation (GDPR).


2. What personal data is

“Personal data” means any information that can identify you directly or indirectly (e.g. name, email address, IP address).


3. How we protect your data

We use SSL/TLS encryption to protect your data during transmission.
You can recognize this by the “https://” prefix and the padlock icon in your browser.


4. Data we collect when you visit our website

When you visit our website without registering or contacting us, we automatically collect technical data to ensure the site works properly:

  • Visited page
  • Date and time of access
  • Amount of data transferred
  • Referring website
  • Browser type and version
  • Operating system
  • IP address (possibly anonymized)

We use this data to ensure security, stability, and performance of our website (Art. 6 (1) (f) GDPR).

We do not use this data to identify you personally.


5. Hosting (Shopify)

Our store is hosted by Shopify International Ltd. (Ireland).

Shopify processes data on our behalf to operate this online store. Data may also be processed by Shopify subsidiaries in Canada and the USA.

Shopify is certified under EU data protection standards and provides appropriate safeguards for international transfers.

More information:
https://www.shopify.com/legal/privacy


6. Cookies

We use cookies to:

  • Make the website work properly
  • Store shopping cart data
  • Improve user experience
  • Analyze website usage (where applicable)

Cookies are either:

  • Session cookies (deleted when you close your browser)
  • Persistent cookies (stored for future visits)

You can disable cookies in your browser settings at any time. However, some features may stop working.


7. Contacting us

If you contact us (e.g. via email or form), we may collect:

  • Name
  • Email address
  • Message content

We use this data only to respond to your request.

Legal basis:

  • Art. 6 (1) (f) GDPR (legitimate interest)
  • Art. 6 (1) (b) GDPR (contract-related inquiries)

Your data will be deleted once your request is resolved, unless legal retention requirements apply.


8. Customer account & order processing

If you create a customer account or place an order, we store your data to:

  • Process orders
  • Manage payments
  • Handle delivery
  • Maintain your account

We retain data as required by tax and commercial law, then delete it after retention periods expire.


9. Newsletter & email marketing

Newsletter signup

If you subscribe, we use your email to send updates and offers.

We use a double opt-in process:

  1. You sign up
  2. You confirm via email link

You can unsubscribe anytime via the link in each email.

Legal basis: Art. 6 (1) (a) GDPR


Email marketing for customers

If you buy from us, we may send emails about similar products or services unless you opt out.

Legal basis: Art. 6 (1) (f) GDPR (legitimate interest in direct marketing)

You can opt out at any time.


Newsletter providers

We use:

  • rapidmail (Germany)
  • Shopify Email (Shopify International Ltd.)

These providers may process email performance data (e.g. opens, clicks) to improve campaigns. This data is pseudonymized and not linked to your identity.


10. Order & payment processing

To fulfill your order, we share necessary data with:

  • Shipping providers (e.g. DHL, DPD)
  • Payment providers (e.g. PayPal, Shopify Payments, Stripe)
  • Fulfillment systems (e.g. DreamRobot)

This includes only what is required for delivery and payment processing.

Legal basis: Art. 6 (1) (b) GDPR


11. Payment providers

PayPal

If you pay with PayPal, your payment data is processed by PayPal (Europe) S.à r.l. et Cie, S.C.A.

PayPal may perform credit checks depending on the payment method.

More info:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full


Shopify Payments / Stripe

Payments may be processed via Stripe (Ireland/USA).

Data is used only for payment processing and fraud prevention.

More info:
https://stripe.com/privacy
https://www.shopify.com/legal/privacy


12. Analytics, advertising & tracking

We may use tools such as:

  • Facebook Pixel (Meta)
  • Conversion tracking tools
  • Cookies for advertising performance

These tools help us:

  • Measure ad performance
  • Improve marketing
  • Show relevant ads

Data may be shared with Meta Platforms Inc. and similar providers.

You can opt out via browser settings or platform tools.


13. Embedded content

YouTube & Vimeo

We embed videos from YouTube and Vimeo. When you watch them:

  • The provider may collect usage data
  • Cookies may be set
  • Your IP address may be transmitted

If you are logged in, activity may be linked to your account.

More info:


14. Security & anti-spam tools

We use tools like Google reCAPTCHA to protect against spam and abuse.
This may involve processing your IP address and usage behavior.

More info:
https://policies.google.com/privacy


15. Your rights (GDPR rights)

You have the right to:

  • Access your data (Art. 15)
  • Correct your data (Art. 16)
  • Delete your data (Art. 17)
  • Restrict processing (Art. 18)
  • Data portability (Art. 20)
  • Withdraw consent at any time (Art. 7 (3))
  • Object to processing (Art. 21)
  • File a complaint with a data protection authority (Art. 77)

16. Right to object

If we process your data based on legitimate interest, you may object at any time.We will stop processing unless we can demonstrate compelling legitimate grounds.If your data is used for direct marketing, you can always opt out.


17. How long we store your data

We store personal data only as long as necessary:

  • Order data: as required by tax/commercial law
  • Marketing data: until you unsubscribe
  • Consent-based data: until you withdraw consent
  • Other data: until purpose no longer applies

After that, data is deleted or anonymized.


18. Final note

We only use your data to operate our store, fulfill orders, and improve your experience. We never sell personal data.